All businesses have ups and downs in the industry. How to manage and sustain in the industry is really difficult. You might have many competitors and perhaps, you are one of their biggest contenders. Therefore, you should know many things when doing the business. If you choose the wrong path, you might close your business. In reality, 95% of e-commerce companies are failed.
Why? And how to sustain? Here are the answers.
95% of E-commerce companies Failed
The biggest reason why e-commerce failed in the industry because of its low web traffic. It is very critical if your website does not have a good traffic. You just waste your time even if you have a good websites; great websites but no one is looking at your websites and most importantly, no one is buying from you. Your SEO may not be strong enough. This is very important for you to boost your business. Even if you are the giant developer in the e-commerce, by not having a good traffic, you might lose your market share.2. No patience
Every business takes time to achieve their goals. Same goes to the e-commerce business, there is no shortcut. E-commerce business takes time to grow. It is impossible for the entrepreneurs to get profits in the beginning of their business. It takes several month if you are lucky. However, some of these entrepreneurs do not have a good patience to wait for their business to grow smoothly. They expect to gain profits as soon as they set up the business. However, it is impossible!3. Unattractive websites
It is also not possible if you do not have an attractive website even though you are named among the giant companies. It gives impacts towards your customers who search for your websites. Some of the companies do not have an eye-catching website that can attract more customers to browse the site. People tend to leave the website if the websites are too boring for them to stay longer and tell themselves “it’s just a waste of time scrolling their websites, nothing in here,” then they leave.4. Poor in product focus
The majority of e-commerce business will offer so much products they have. They think, they will get more customers and get more profits. The more you sell, the more you get. It is fine if you want to sell many products, but it will be good if you are able to focus only one type of products. In short, we called it a niche market. It will help you a lot.
4 steps for e-commerce companies need to check1. PLAN – Plan your e-commerce business such as strategies, target audience and how to develop.
2. BUILD – It is not only building a good websites, but you have to have a multichannel website to attract more customers.
3. LAUNCH – Use your marketing strategy to launch your companies – marketing tools
4. MEASURE – After all, take some times to understand how to improve. Continue to test the market.
7 keys on how to make your e-commerce bombastic
As entrepreneurs, don’t rush to launch your websites. For your information, you only have one shot at launching your websites to people. So, don’t mess it up. It is fine if it takes time, as long as your website is good. You need to make sure your websites are on top of the search engine result by taking in the content marketing, social media, paid advertising and other strategies. These are all important for the future of your business.
Social media is like the heartbeat for any business. Social media makes you connect and becomes more close with your customers. Social media helps a lot in boosting your business. In fact, people nowadays are into with the social media.
To be the best e-commerce company, you should gather the information that you have. Seek for new information from your customers. You should do it even after you launch your business to people. It’s important because you will get to know your customers’ demands.
Ways to promote your E-commerce
To conclude, as an e-commerce company holder, you should be more aware with the surrounding and alert with your customers. This is because your customer is your priority. In addition, as a newbie in the e-commerce business, take the failure as your lessons and take the tips as your guide. For the senior in the e-commerce business, keep moving and be consistent with what you offer.To find out more about payment method for your business, contact MOLPay. We are very happy to assist you.