B Infinite is Malaysia’s premier lifestyle and brand-focused multi-partner loyalty program.

B Infinite membership is free and members can collect BPoints when they spend and redeem at participating outlets nationwide.


For User/Customers
For Merchants

B Infinite Benefits

Hassle-free integration without extra cost

Free loyalty cards and point collections

Up-selling and cross selling opportunities

Retain loyal customers

Associate with international and award winning brands


B-Infinite also introduced Malaysia’s first loyalty program inside a mobile application, BRewarded On-the-Go. This app brings more convenience and flexibility to suit today’s lifestyle, and revolutionizes the loyalty program to connect its subscribers with their respected brands in real time.