In this contemporary world, business has changed significantly with the technology shift and revolutions. Businesses are no longer limited by location or geographical borders and even the time zone, since the existence of internet. Today, website is the new platform for marketing and business processes where people can visit it 24/7, select their purchases and pay it on the site.
However, some people are not trying to take this opportunity in fully utilizing the technology existence, instead they stay in their “comfort zone” by selling it offline.Surprisingly, those who are willing to run an e-commerce business are actually one step ahead of competitors and will secure a good position in the industry.
Focus on your user
Users are the main source of your income. In business, they are the “king” that must be treated with compassions. In order to be the best e-commerce site, you must have the capability to attract your user by offering affordable prices, provide free shipping for purchases above certain amount, sales promotion or anything you can think of.
Exploit the power of social media
Social media is no longer an option, instead they have became the main site to promote business, interact with customers and gain customers. Social media such as Facebook, Instagram and Whatsapp have been widely used by entrepreneurs to stay connected with their customers.
Build a strong partnership
It’s never easy to make your e-commerce site famous and well-know on your own. By forming strategic partnerships with trusted firm, you might gain the benefits to leverage your business. For example, FASHIONVALET made a strategic partnership with MOLPay in order to offer their customers with a wide range of payment methods from online banking, debit/credit card and even with cash!
Remain on top of SEO
It is vital to maintain on top of the SEO to make it easy for users to find and for the web search tool robots to get it. Despite the fact that search engines have turned out to be progressively modern, they can't see and understand a website page a similar way a human can. Website optimization helps the motors make sense of what truly matters to each page, and how it might be valuable for the clients.
Clear and simple information
Make sure your ecommerce site is direct and simple! It should be easy to use, include all the informations clearly so they know everything without having to ask you on the first hand. From price, size, color, material and etc, state it clearly so it’s easy for them to pick and add it to cart.
Provide varieties of payment methods
Payment process is the last step upon the completion of purchases of the users. Thus you have to provide them the most simplest way for checkout process. It's better if you can offer them versatile payment methods, so they can pay with their most preferred methods.
Always try your own ecommerce site
Act like your consumer and try your own site, only by that you can gain an insight of how it feels like to use your e-commerce site. Optimize and improve any mistakes you can find so your customers won’t get away!
Keep update your site
Nothing worse than to let your site outdated. Trust me, people will leave your site quickly if they see the informations, features and designs are outdated. Keep updating your site with everything new you can offer. Simply said, make it up-to-date!
Finally, stay humble and keep learning anything about the technology, trends and customer’s behavior. Remember that they are not constant, it’s always changing. Thus, it's your job to learn and follow it so you won’t be left out.To find out more about payment methods for your business, contact MOLPay. We are very happy to assist you.